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COMMUNICATION SURVIVAL GUIDES: How to Thrive, Prosper and
Succeed When You Communicate!
These include:
Surviving the Spotlight - A Reporter's Guide to Giving Great
Interviews
When a reporter calls, are you prepared? Or do you miss opportunities, wish you
had said something else and walk on pins and needles until the story appears?
This easy-to-read reporter's guide to what reporter's want is a must have for
anyone who wants to quickly prepare, deliver meaningful messages, handle tough
questions and feel comfortable and confident when they meet the press. Written
by a reporter, you'll get the inside scoop on what reporters want and how you
can become a media darling. Included:
- What the Media Really Wants
- How to Prepare for an Interview
- How to Conduct an Interview
- Preparation Checklists
- Managing and Creating Messages
- Bridging and Transition Phrases
- News Conference Planners
- Handling Tough Questions
- Body Language Dos and Don’ts
- Insider Reporter Tips and Tricks
- Recipe for Success Articles
Creating Order Out Of Chaos! - Working With the Media During Times
of Crisis
Do you stay awake at night worrying about what to do if you or your
company was suddenly thrust into the spotlight? Can you clearly communicate
with the media, the public and other audiences if reporters showed
up unannounced at your door? Or are just hoping this will never happen
to you? The pain free crisis management secrets revealed in this
resource will help you protect your company's image and reputation.
Filled with dos and don'ts, action templates to help you say the
right thing, most frequently asked questions and sample responses,
you'll help put your nerves at ease so you can thrive and survive
the tough times. Included:
- Crisis Contact Log Sheet
- How to Prepare for the Unexpected
- Sample Templates and Standby Statements
- Crisis Guidelines
- Crisis Checklist
- How to Handle Tough Questions: Real Examples
- Published Articles and Resources
No Sweat Speaking - How to Give a Great Presentation
Do you make a great impression every time you speak? You don't need
to read another lengthy book to find realistic ideas and strategies
to command attention and come across more effectively to important
audiences. Packed with worksheets, checklists and a wealth of practical
how-to tools, this powerful resource will teach you how to avoid
common mistakes, condense complicated material, battle butterflies,
and connect with listeners to take your career to the next level.
Included:
- Battling Butterflies
- Creating First Impressions
- Speaker Preparation Checklist
- Organizing Outlines
- How to Wow Them with Opens and Closes
- What to do with Microphones
- Checklists
- Handling Handouts
- Speaker Rate Cards
- Mastering Question and Answers
- Body Language Tips
- Answers to Frequently Asked Questions
- Published Articles and Resources
The Power of the Press Release
Do you have something to say, but can't seem to get the attention deserve?
Written by a former reporter to help you attract reporters, this survival guide is your key to attracting media attention and keeping it. Complete with sample releases, how-to-write-templates, format suggestions and tips to make your releases stand out, this recipe for a powerful press release will help you get your product, news or announcement into the spotlight.
Whether you're talking to the press, employees, the public or peers,
if you want to make a great impression, you should keep this volume
of more than four dozen how-to articles in your personal library.
From e-mail interviews to satellite media tours to scoring points
with the boss to getting the undivided attention of your audience,
learn how to quickly make the most of every appearance.
- Writing the Perfect Press Release
- Tips to Help Your Release Score Coverage
- Templates and Techniques
- What Your Release Should Look Like
- How to Make Editors Pay Attention
- Frequent and Fixable Mistakes
- Formats and Tools
- Answers to Common Questions
- Writing Your Release Like a Reporter Writes a Story
- Dos and Don'ts
- Sample News Releases
- Published Articles and Resources
Package Price: $100.00 YOU SAVE: $25.00
