About Us - Bios
Karen Friedman is one of the leading communication coaches in today’s
business world. An award-winning television news anchor and reporter
who has interviewed thousands of people, she now teaches others how
to make the most out of every media interview, appearance and presentation.
Friedman made stops at television stations in Philadelphia, Milwaukee
and Huntsville, Alabama, where her breaking coverage of local and
national events aired on ABC, CBS, NBC, CNN, the Today Show, Good
Morning America and Nightline. Her expertise in message development
and delivery was recognized when a U.S. delegation led by former
First Lady Hillary Rodham Clinton tapped Karen to provide media and
political training for women in South and Central America. She continues
to counsel people across the globe and helps Fortune 100 companies’
coach key opinion leaders for international speakers’ bureaus and
mass media.
For more than a decade, spokespeople have been relying on Karen’s
know-how to prepare and deliver presentations internally and externally
during nationwide awareness campaigns, manufacturing shutdowns, Justice
Department inquiries; product launches and recalls, employee issues,
chemical spills, and during presentations to seek approval for new
drugs. She taught journalism at the University of Wisconsin and once
ran for a hotly contested seat in the Pennsylvania State House.
Frequently quoted by top-tier publications including the Wall Street
Journal, New York Times and Harvard Business Review, Karen is a professional
speaker who has repeatedly received the International Association
of Business Communicators top speaker award. Her book, Speaking of
Success which she co-authored with notables including business guru
Stephen Covey is scheduled for release this summer.
Karen resides in the Philadelphia area with her husband, two sons,
neurotic dog and ornery cat.
DARRELL L.
BROWNING has served as Lead Trainer for Karen Friedman Enterprises for the past eight years. His primary task has been to develop messages, provide media training and improve overall communication skills for leaders and designated spokespeople. In addition, he has served as crisis manager and communication consultant to ensure critical messages are identified and delivered through appropriate vehicles for internal and external customers of targeted audiences. Browning also delivers group and individual presentation training in addition to providing executive leadership development coaching for Self-Assessment of Leadership Skills and creation of individual Leadership Development Plans. Individual Communication Styles, Interpersonal Influence Inventory and Goal Setting for Individuals and Groups are also available.
Mr. Browning has also served as adjunct instructor providing Media Interviewing Skills and Crisis Communication electives within the MBA Program at The Wharton School at the University of Pennsylvania for nearly five years. He holds membership and certification from The American Society of Training and Development and Organizational Development Network. A popular guest speaker for many business and public organizations, Browning holds degrees in both Social Sciences and Journalism from The Ohio State University. Browning has nearly 20 years experience as a former producer and on-air personality for CBS-KYW News Radio in Philadelphia and Associated Press Nation/World News Editor in addition to serving as Business and Feature Editor for business magazines and daily newspapers across the nation.
ERIC GOLDENBERG brings an added dimension to media and crisis skills
training. With nearly thirty years of experience as a photographer
and field producer at ABC, he has covered thousands of award winning
local, national and international news events. From coverage of Hurricane
Andrew, to the Gulf War in Israel, the California Earthquake, the
“88” Olympics in Calgary, Canada, Three Mile Island and the Bicentennial
Celebrations, Eric excels at putting participants inside newsrooms
to give them realistic, hands-on experience and make them feel as
if the story is really happening to them.
EDWARD SEGAL has provided advice and public relations services to
more than 500 corporations and organizations, and generated thousands
of stories about their products and services. He is the author of "Getting
Your 15 Minutes of Fame and More: A Guide to Guaranteeing Your Business
Success" (John Wiley & Sons, 2000). It’s the first marketing
handbook to provide readers with all the tools, information, and
expert guidance they need to get themselves, their products, services,
or activities into the public eye, and stay there.
Ed has extensive experience as a journalist, author, corporate spokesperson,
public relations consultant, and press secretary for members of Congress
and political candidates. He is the former senior media relations
consultant to Ogilvy Public Relations Worldwide, where he provided
media and crisis training to their clients across the country.
Ed has coached business executives to conduct successful interviews
with CNN, MSNBC, NBC News, ABC News, Dow Jones News, Reuters, Associated
Press, Wall Street Journal, USA Today, Washington Post, Fast Company,
U.S. News & World and News Report and other major news organizations.
CAROL M. ROSENBAUM is an Emmy award-winner for her television news
documentary series broadcast on CBS-TV. A specialist in media and
communications, Carol has a nationally–recognized 30-year career
as a television journalist, documentary writer, producer and college
instructor.
She has extensive experience in television news, serving as the
executive producer for a long-running news series at an ABC-TV affiliate
station. Her journalism skills won her the coveted Robert F. Kennedy
National Journalism Award for the best television news series. The
investigative news documentaries she wrote and produced for ABC-TV
also won top national and regional honors.
In addition to media and communications consulting, Carol writes
and creates interactive training and informational programs - from
script to screen - for the pharmaceutical industry, government, corporations
and television stations. Her incisive writing and dynamic style have
won ten national first-place awards for companies such as GlaxoSmithKline,
Quest Diagnostics, the American Bar Association, Ernst & Young,
LLP, CBS TV and NBC TV.
Throughout her career, Carol has successfully coached professionals
from the business, financial, medical, legal and broadcast fields
for on-camera appearances, media interviews and presentations. She
has also developed expertise in e-media coaching, preparing speakers
for teleconferences and webcasts.
For thirteen years, Carol taught communications on the college level,
including courses in public speaking, business writing, English composition
and video production. She holds an A.B. from Smith College and an
M.A. in English from the University of Pennsylvania, with additional
graduate work in Cinema Studies/Film Production at UCLA.
JUDITH HOFFMAN is the well-known author of “Keeping Cool on the
Hot Seat: Dealing Effectively with the Media in Times of Crisis”.
Her book, which was recently selected as a textbook for a graduate
crisis communications course at the Newhouse School of Syracuse University
is used by numerous businesses to guide their crisis communications
efforts. For seventeen years, Judy was the Manager of Public Affairs
for a chemical manufacturing company. With microphones in her face
and reporters digging for a story, she managed many crises including
toxic releases, bomb threats, overturned railcars, and employee injuries.
As a crisis communications expert, Judy travels around the country
coaching executives, presenting workshops, and serving as an advisor
to Fortune 500 companies. She has worked with manufacturers, banks,
hospitals, nursing homes, utilities, telecommunications companies,
and not-for profit agencies, to improve their community relations
outreach efforts and be better prepared to handle difficult crisis
situations with the media and the public.
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RICK AMME is a skilled media and crisis trainer. An award winning
journalist for more than two decades, Rick now puts his vast expertise
to work advising Fortune 500 companies, institutions, and executives
throughout the country… on how to protect and enhance their reputations
especially during times of crisis or urgency.
For more than ten years, Rick has handled plant fires, plant closings,
plant layoffs, accidental deaths, embezzlements, product recalls,
medical mistakes, environmental controversies, fights with unions,
fights with the NAACP, and he even helped a board of directors throw
out an entire top management team.
He has advised companies such as BB&T, R. J. Reynolds, Glaxo
Smith Kline, Sara Lee Corporation, La-Z-Boy, Simmons, and hundreds
of others. A member of the editorial board of contributors for the
Business Journal of the Triad, Rick has been writing regular columns
on corporate communications for nearly a decade that are read around
the world. We are thrilled to have a close working relationship with
Rick Amme of Amme and Associates.
Before consulting and advising corporate clients, Rick logged more
than two decades as a television journalist. He is a former U.S.
Navy Officer, and has degrees in journalism and psychology.
RON GREENSTEIN is an award winning video producer and cameraman
who has been producing and editing corporate and training videos,
multi media, infomercials, graphics and animation for more than two
decades. As the owner of “Here’s Lookin At You Kid” and “Main Line
Video”, his expertise in corporate and broadcast photography is an
asset during coaching and training sessions at Karen Friedman Enterprises.
Ron’s clients include pharmaceutical companies, real estate agencies,
utility companies, railroads, law firms and non profit organizations.
He began his creative career as an electrical engineer at General
Electric and the United States Navy.
DEBORAH STANEK REAST offers a wealth of expertise to Karen Friedman Enterprises, Inc. As the founder of a personal assistant firm that has been rated Best of Philly by Philadelphia Magazine, Deborah has over 35 years’ experience in all aspects of administration, including personnel coaching, team building, mentoring, employee performance and participation, employee relations, human resources, training and management. For more than two decades, she was the operations manager of a successful ophthalmology practice and was responsible for workforce development and management as well as administration of offices and personnel. Deborah also served as an assistant to Pennsylvania Senator Edwin G. Holl.
As an associate at KFE, Inc. Deborah manages our day to day operations which includes schedule management, assisting clients and colleagues as well as working with our vendors to coordinate coaching’s, trainings, speaking engagements and conference programs. She is a graduate of the prestigious Gwynedd Mercy College and earned a certificate in Management from Villanova University. Deborah also obtained the Certified Medical Manager (CMM) designation from the Professional Association of Health Care Office Managers and is a Pennsylvania Notary Public.
In addition to making my life (and yours) easier, Deborah also assists with website coordination, sales and marketing, public relations and client projects.
DAVID KRAVITT, MBA, CPIM has more than twenty-five
years experience in business management and marketing. His extensive
expertise presenting high technology products and services makes
David a valued consultant to technology clients who must demonstrate
and explain complex technologies in clear concise language.
David has worked with numerous Fortune 100 companies including Baxter
Healthcare, Unisys, and Computer Associates as well as smaller organizations
such as Marcam and Agilisys. As the Chief Operating Officer at KFE,
David spearheads our sales, marketing and business development as
well as provides business consult to continually improve our services,
products and responsiveness to our valued clients.
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